Bergamot Beauté BYOB / Free Gift Case Study
Shopify storefront support for a fragrance and beauty brand: build-your-own-box and free-gift journeys, plus a product page that is easier to read and buy from on mobile.
Live store: bergamotbeaute.com
Client context
Bergamot Beauté sells perfumes, luxury miniatures, gifts and combos on Shopify. Gifting is prominent: build-your-own-box (BYOB) and Gifts & Combos sit in the main navigation.
The problem
The product-page flow was unclear: images, product information and reviews did not lead shoppers to a decision, and on mobile the add-to-cart was easy to lose while scrolling. Promotional flows like BYOB and free gifts had to work alongside the normal product and cart experience.
What we worked on
- Build-your-own-box and free-gift storefront support
- Refined product image hierarchy on the product page
- Review placement moved to where shoppers look for reassurance
- Mobile sticky add-to-cart so the buy action stays in reach
Outcome
Shoppers see product information, reviews and the add-to-cart in a clearer order, especially on mobile, and the gifting offers stay part of the normal buying journey.
We do not publish conversion figures for this project because we have not verified them.
FAQs
- What did VK & Co. Tech work on for Bergamot Beauté?
- Build-your-own-box and free-gift storefront support, a clearer product-page layout with better image hierarchy and review placement, and a mobile sticky add-to-cart.
- Does this case study include conversion results?
- No. We only publish numbers we can verify, so this page describes the work and the qualitative change rather than a conversion figure.
- Can you build BYOB or free-gift flows on another Shopify store?
- Yes. Box builders, gift-with-purchase and cart-level promotions are common Shopify requests; they are usually delivered through theme customization and, where needed, app integration.
Need similar Shopify work?
Send your store URL and the main problem. You will get a clear next step, not a sales deck.